Peter Wilder discusses the Impact of Increased Mushroom Demand on ANUK

Marketing Director Peter Wilder educates AndNowUKnow on the peak time for mushrooms sales and the challenges associated with supply during these months. “The peak time for mushroom sales is late fall through the Christmas Holidays,” Pete says. “Mushroom demand can increase by as much as 30% during that time frame, so although mushrooms are harvested 24/7, 365 days a year there are some challenges that need to be planned for around the holidays.”

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